it probably has a lot to do with the mythology/stories around dragons, like they steal/eat the princess and depending on the story would do the same to passers by or a knight coming to save said princess. snakes/predator type animals/some other mythological creatures have a similar reputation where they come up as "man eaters", so when people think of vore, they are more likely than not to be what comes to mind first. also i am sure the size part comes into play a bit as well, because many dragons are big enough to actually eat someone whole (same for snakes as some do get big enough to eat people)
But I know exactly what you mean, I see it everywhere too.