Concept sketches for a commercial for Skytel pagers (Anybody here remember pagers?)

The commercial was mainly live-action, showing two arrogant executive types, although one of the arrogant executives was supposed to be the "good guy" because he had the client's product. In a bit of not so subtle symbolism, the good jerk's shadow turns into a wolf, and the bad jerk's shadow turns into a sheep, and it looks like the sheep is about to be eaten just before we go to the shot of the client's product.

I did the animation of the shadows. I submitted a number of designs before the client asked me to "make it look like the Peter and the Wolf wolf."