Replace the furry stuff with gay stuff, and you have an ad that annoyed me last election. No, I'm not gay, but if two homosexuals are as close as a husband and wife, they deserve to have the same legal rights as married couples. Specifically, being able to make medical and legal decisions for their life partner.
That politician's ad against the gay-supporter, for me, made me want to vote FOR the gay-supporter.

(Spanish version here)