This year I decided to trick my instagram followers that I was selling Pocari (using this photoshopped screenie to convince them) and becoming a pepsi Angel Dragon named Pepps.
After seeing lots of heart attacks and freak outs I put out their misery by posting the second picture with:

"Pepps's backstory:
When pepps was a chick, she had a loving family of pepsi dragons. Her mama, her papa, and her big brother. They loved drinking pepsi together.
However not all was peaceful, for the evil coke dragons had been trying to take over their land for a long time, because it was sitting on a pepsi well they wanted to shut down. There was many wars, Pepps lost all her grandparents to this war. Luckily her granpappy taught her kung fu when she was only 1 month old and she was a black belt by 2 months.
One day, she returned home from school to find nobody home, and the coke dragon general grinning evilly down at her. He said nothing, handed her a photo, and left. She looked at the photo and fell to the floor. It was her family, dead, being eaten by coke polar bears. Her world fell apart, she wanted to commit sudoku. She could not look away from the photo. But the more she looked, the odder it seemed. Her dad had 2 horns instead of 4. The clock read 55:87. The polar bears paws were backwards. All these errors made her come to realise: it was a fake. A trickery. A photoshop. And she now lives the rest of her life, knowing, she had been fooled ;) "

Not all of them have read it fully and still think it's real