That's Bonnie's belly behind the wall of text being used as an alternate mock-up of what her blog may have looked like. The card's info says:
RB09-EN079:
Blog of the Belly
Continuous Spell
When your opponent activates a card or effect that affects or destroys a "My Pudgyville Pony" monster: Put 1 Blog Counter on this card. If a card is activated that has the same name as a card previously activated this Duel: You can remove 1 Blog Counter from this card; negate the activation.
Common