Since the election, we've been contemplating a lot, sometimes in a fugue state, other times with great relevlation and clarity. We're starting to reach a kind of equilibrium, condensing into a single coherent point about everything that happened and why.

"Few pay attention. Even fewer care."

This is both horrific, and yet at the same time absolutely liberating. 29% (71M) of voters voted blue. 31% (74M) voted red. 40% of everyone else (95M) who could have voted, didn't.

The despair and freedom comes from the understanding that ignorance won this election. Ignorance, disinformation, media bubbles, isolated information ecosystems, and our post-truth society are the defining features of being in the United States. Truth no longer wins out, there is simply too much noise. Huxley was right, not Orwell (Orwell warned against the truth being hidden; Huxley warned about the truth being drowned in a sea of irrelevance).

We don't need to explain the despair to you. You likely already feel it. Most everyone reading this likely feels it too. But this is where hope steps in. It is a new kind of hope, a terrifying, scary, uncharted, and deeply questionable freedom that has few safety nets and little guardrail.

Few pay attention. Even fewer care.

For all the things that we believe in, for all the people we hold up as heroes, for all we hope is known about us or fear might be revealed about us, few are paying attention, and even fewer care. This includes existential threats to humanity, genocidal threats to groups of people, and online harassment by internet trolls. But this also includes knowledge about you individually, beliefs about us as a community, and the goals and dreams we collectively share. Few are paying attention, and even fewer care.

We are all horrified at the protections we are about to lose as our society is dismantled for profit and fascism. Yet we are all empowered that just aren't many forces that can stop us from bettering ourselves and each other.

Few pay attention
Take a moment to relax your mind and become objective about exactly how many people, individual people, are in your life (either online or offline). A few dozen, a few hundred, a few thousand at best. There is little that you can do or can be done to you that will draw attention to yourself for much more than a blip. Your pool is small, but it can run endlessly deep. You can trust that most everyone else that will ever exist will never know of your pool or take a swim in it. You can float alone, have a pool party with friends or scuba dive with those closest to you, and drown anyone that threatens to pee in your water. Few pay attention regardless.

Even fewer care.
It is one thing to be noticed. It is another for someone to care. To care enough to learn about your pool, to care enough to learn about the water supply, to care enough to vote not to pollute the water. While few pay attention to either all the true information about for-profit polluters looting or the false information about how the polluters are going to give everyone clean water, even fewer care beyond the edges of their own reality. Their eyes and minds are on their lives - their pools. A tiny fraction of people, those who's only care is to hate and troll and harass and dominate, need you to care about them lest they be forced to pay attention to their own polluted pools. Yet there are also a pristine few people who both pay attention to you, care about you, and you reciprocate attention and care to them. Love and hate alike, few are paying attention, and even fewer care.

Practical Guide For The Next 5 Years
Now that you feel both the despair of and hope from how few people pay attention and even few care, these are the guidelines that WE plan to follow and hope can be helpful to all of you as we keep building our giant community pool with anti-pollution water filters and free swimwear and pool toys.

1. Create and control your narrative. No-one else can define you, because few pay attention and even fewer care. Keep your pool clean of others' pollution and don't piss in someone else's water, because paying attention to and caring about someone else is the most powerful narrative there is. A shared one.

2. Share your narratives with others. Few pay attention and even fewer care, but that is a relative term. The more you say and do, the more of a splash you make in your pool party, the more people will pay attention and the more people that will care. Inspire those around you, and be inspired by everything around you too. Block and ban any polluters or emotional vampires that want to drink your pool dry.
2.a) Do not engage with hate, troll, or toxic social media posts. Do not pay attention to them; do not reply or quote-tweet them; do not screencap and rebroadcast them. You're giving them your attention and care and that is all they want. Let them drown in their own pollution, ignored and forgotten.

3. When the polluters and pillagers begin to affect you, dip into your pool, stick your paw above the water line, and light a flame. Absolutely fucking BURN THEM OUT by igniting their toxicity. Few might pay attention to the inferno, but fewer will care, and none will stop you. Our social safety systems, our economic structure, our society is about to be dismantled and looted. Torch the culprits, leave nothing but ash, and plant trees to shade your pool. If your life is at stake, if the lives of others you care about is at stake, equip yourselves with as much firepower as possible (narratively speaking). Whatever narratives they may try to make about you when they're nursing their burn wounds, trust that few are paying attention and even fewer care.

4. Pay attention, and care, but also ACT. You paid attention, you voted, you cared. Keep moving forward, keep making decisions. Do not doomscroll. Do not consume the endless narratives of others to the point that you drown in a sea of irrelevance. We are already irrelevant, and this is freedom. Terrifying, uncharted freedom, to pick and choose our relevance. Use your pool water to put out fires, use your fire to incinerate polluters, float along in a neighbor's pool while sharing a drink. As long as you keep doing things, paying attention and acting, more will pay attention and more will care.

And when 2026 comes around, and the U.S House and Senate seats are up for grabs again, find people who did not pay attention and did not care. Give them a reason beyond themselves and their own kiddie pools to start swimming with the rest of us.